Why It Matters

Guests find you on Booking.com, then look for your website

Most travelers look up a hotel's official website after discovering it on OTAs like Booking.com or Expedia. When your site is fast, modern, and offers extra services or better prices, guests have every reason to book with you directly, keeping full revenue in your pocket instead of paying 12% to 18% in third-party commission fees.

  • Free Website Builder

    Create a clean, functional website in minutes directly inside The Lobby Boy. Simply add your photos, property description, and room types. Our integrated booking engine handles direct reservations right on your custom domain without extra fees.

    • 100% free with your subscription
    • Built-in direct booking engine
    • Instant setup using your existing photos and room details
    • Easy domain connection
  • Custom Web Design by Pluton Studio (from €700)

    Partner with Pluton Studio for a bespoke website built specifically around your property's story and brand. They manage the entire technical setup, including custom domains, business email configuration, and optimization for search engines and AI assistants.

    • Tailor-made design built around your brand
    • Full technical setup (domain & custom email included)
    • SEO & AI-search optimized (Google, ChatGPT, Perplexity)
    • Seamless booking engine integration
    • See recent work

Questions

Before you ask

Which one do I need?

If you have no website yet and want to be online quickly, the free website builder in thelobbyboy gets you there. If your website is where guests decide whether to book with you, and it should look and feel like your hotel, have a custom one made.

Can I start simple and move to a custom website later?

Yes. Your rooms, rates and bookings stay in thelobbyboy either way, so a custom website changes what your guests see, not the way you work.

Who designs and builds the custom website?

Pluton Studio, our design partner in Prishtina. They designed and built thelobbyboy.com and hotel sites such as ZOE Hotel, Sapphire Hotel and BioLand, and they connect the booking engine with us.

Will guests find it on Google and in ChatGPT?

That is part of the build. Pluton Studio does the SEO, from fast pages and a clear structure to the structured data search engines read, and sets the site up so AI assistants like ChatGPT can understand your hotel and point guests to it. Nobody can promise first place on Google, but your site starts in the best shape to earn it.

How long does it take?

Most custom hotel websites take three to five weeks once your photos are in. Pluton Studio writes the texts. A larger site with many room types or languages takes longer, and the timeline is written into your quote before any work starts.

Who looks after it after launch?

Pluton Studio. Hosting and maintenance are included for the first 12 months from launch, and your quote sets out what is covered and until when.

How do I get started?

For a custom website, talk to Pluton Studio. You see a design and a quote before any work starts. For the free website builder, our team helps you set it up in thelobbyboy.

Make your own website the place guests book.